Recently we had company over for dinner. I made
Ossobuco alla Milanese. Nancy made risotto using Arborio rice, Brussels sprouts
tossed in olive oil and roasted, and roasted cauliflower with melted cheese
topping. Nancy insisted we had to have a dessert, so she made an apple crisp
and sent me out to the store to buy a pint of ice cream. I thought one pint
would not be enough for 4 people, so I bought two. Maybe I was hoping there’d
be leftovers…
I bought what I thought were two premium pints:
Breyers vanilla and Häagen-Dazs butter pecan. I didn’t pay any attention to the
prices. I just made sure I was buying ice
cream, not ice milk. After paying, though, I looked at the receipt and
noticed that the Breyers was less than half the price of the Häagen-Dazs.
Interesting, I thought. Breyers must be on sale. WRONG!
When it came time for dessert, I passed on the apple
crisp and served myself a spoonful of vanilla and a spoonful of butter pecan.
The Breyers vanilla was light and easy to dig into; the butter pecan was dense
and creamy and hard. The vanilla was thin in taste too; the butter pecan was
rich. But the distinction passed and the conversation turned to our friend’s
recent trip to Tonga to swim with the whales and their pups. I was not until
the next day when both containers were emptied – we call this mysterious
disappearance of leftover ice cream “evaporation” (tee, hee) – that I learned
the real difference.
A 1994 change in United
States Food and Drug Administration rules allowed ice milk to be labeled as low-fat ice cream, according
to Wikipedia. “…based in part on a
petition filed jointly by the Milk Industry Foundation (MIF) and the Center for
Science in the Public Interest (CSPI), and a petition filed by the American
Dairy Products Institute (ADPI),” designed to “promote honesty and fair dealing
in the interest of consumers; increase flexibility for manufacturers of
lower-fat dairy products; and increase product choices available to consumers.”
See the HHS Final Rule Summary published here.
The problem is the
ice cream I bought was NOT labeled low-fat ice cream. It was simply labeled
“Ice Cream.” Apparently there has been another, later change in FDA
rules, or Breyers is breaking the rule. But the labeling of this product does not
“promote honesty and fair dealing” and is not “in the interest of consumers.” I
can
see, however, where it does “increase flexibility for manufacturers of
lower-fat dairy products and increase product choices available to consumers.”
The Breyers container, to be
fair, is one full pint in volume (473ml), and it weighs 264 grams. The
Häagen-Dazs container, on the other hand, although it has the same rim
diameter, has a slightly tapered side and is only 414ml, or <9/10s of a
pint. But, the Häagen-Dazs weighs 14
fluid ounces (397 grams), or ~50% more than the bigger Breyers pint.
That difference in weight is in large part due to the air that is entrained in
this “low-fat ice cream,” making it light and easy to dig into.
The ingredients, and the
order listed, tell another part of the story. Breyers vanilla: milk,
cream, sugar, natural flavor, tara gum. Note,
milk, listed first, is 88-89% water. Häagen-Dazs butter pecan: vanilla ice
cream, cream, skim milk, sugar, corn syrup, egg yolks, salt, vanilla extract,
roasted pecans, pecans, coconut oil, butter, salt. That explains why, when I
finished the vanilla, just 24 hours after first opened, it tasted like hoar frost – like it had been in the
freezer for many months.
But the real difference is
nutrition. A one half-cup serving (gee, one pint was enough for 4 people, LOL) has the following:
Amount per 1/2 cup
|
Breyers
vanilla
|
Häagen-Dazs
butter pecan
|
Calories
|
130
|
300
|
Calories from fat
|
60
|
200
|
Total Fat
|
7g
|
22g
|
Saturated fat
|
4g
|
10g
|
Trans fat
|
0g
|
0.5g
|
Cholesterol
|
20mg
|
80mg
|
Sodium
|
35mg
|
95mg
|
Total Carbohydrates
|
14g
|
20g
|
Dietary Fiber
|
0g
|
1g
|
Sugar
|
14g
|
17g
|
Protein
|
3g
|
5g
|
The Breyers vanilla has only
43% as many calories and only 30% as many calories from fat. The Breyers also
has only 32% as many grams from total fat and only 40% as many grams of
saturated fat; And only 25% as much dietary cholesterol and only 37% as much
sodium. So, if reducing your consumption of saturated fat, dietary cholesterol,
and sodium are important to you, and you studied these nutrition facts (and
brought your calculator with you to the grocery store), these facts might
interest you. But before you make a “product choice,” you should also check out
the carbohydrates and sugars.
The Breyers vanilla
still had 70% as many carbohydrates and 82% as much sugar as the rich, creamy
Häagen-Dazs. In other words, the quality ingredients that made the product so
delicious were deleted in larger proportion than the junk sugars and thickening
agents (tara gum). But you saved money on your pint, if you like to eat hoar
frost for that “special treat.”
No comments:
Post a Comment